Jessica's Marketing Blog
Tuesday, April 5, 2011
Thank-you!!!
Well everyone, it is nearing the end of the semester and it was my pleasure sharing these interesting marketing facts with you! I hope you liked the blogs i've made. Thanks again :)
Saturday, April 2, 2011
CBS Wins Kraft Hockeyville Competition
Kraft Hockeyville is a Gemini Award-winning Canadian reality television series developed by CBC Sports and sponsored by Kraft Foods, the NHL and the NHL Players' Association in which communities across Canada compete to demonstrate their commitment to the sport of ice hockey. The Robert French Memorial Stadium, CBS was picked as one of the top five finalists. Due to the great support from Newfoundland they have won the competition. They now receive:
Congratulations CBS!!!
- Hosting an NHL Pre-Season Game in their community arena.
- A CBC’s Hockey Night in Canada broadcast in your community.
- $100,000 in arena upgrades from Kraft.
Congratulations CBS!!!
Tim Horton's Serving Community Means More Than Just Coffee
Tim Hortons strives to be involved with the local community. They have many local programs that make them successful in getting out there and making themselves known and well appreciated. There current local programs include:
- Free March Break Skating in certain loacations
- Free March Break Swimming in certain locations
- Timbits Minor Sports Programs
- Food Drives
- Earn-a-Bike Program
By having these great programs they make people want to go there and purchase their products because they give back to the community.
- Free March Break Skating in certain loacations
- Free March Break Swimming in certain locations
- Timbits Minor Sports Programs
- Food Drives
- Earn-a-Bike Program
By having these great programs they make people want to go there and purchase their products because they give back to the community.
Hockey Players and Marketing
Im sure everyone has seen the commercials that Sidney Crosby have been in marketing Reebok's products. Reebok International has signed a multi-year agreement with Sidney Crosby, the top pick NHL draft. He is a major part of Reebok's marketing strategy, both on and off the ice. Reebok is all about using Pittsburgh Penguin Sidney Crosby as the face of their hockey gear. On one of the best runs of his career, Reebok uses him throughout their campaign along with effective social media for their marketing strategy. They feel that people look up to him and want to be the hockey player he is and if they buy their product he wears, they will be that much closer. I believe this is a smart way for Reebok to promote their product.
Friday, March 25, 2011
How Inelastic is Gasoline?
I am sure gassing up your vehicle these days is not the funnest and most enjoyable thing to do and everyone nearly faints when they see the end total, but sadly there is nothing we can do about it. If we want to go somewhere using a vehicle we need to put gas in it.. no if, ands, or buts about it. If someone is working or going to school out of town they have no other choice. This is why gas is viewed as inelastic meaning when prices change, there is relatively little change in the quantity demanded. People still need to get from point A to point B no matter how much the cost.
If gas prices continue to rise you may see people with the big trucks and other gas guzzlers settle for smaller more fuel-efficient vehicles. This, in turn, will effect car dealerships that depend on sales of their trucks and SUVs.
Although these high gas prices are ridiculous, there are some ways you can lessen the cost. For example car pool to work or take a bus if possible.
If gas prices continue to rise you may see people with the big trucks and other gas guzzlers settle for smaller more fuel-efficient vehicles. This, in turn, will effect car dealerships that depend on sales of their trucks and SUVs.
Although these high gas prices are ridiculous, there are some ways you can lessen the cost. For example car pool to work or take a bus if possible.
Iphone 3GS versus Iphone 4... Is there really a significant difference???
I know people often wonder.. is the product I have really that different from the newer "better" version that is on its way in? Although people ask this question, many do upgrade their products to the newer version maybe just to keep up with others or just to say they have the better version. But usually the product is more advanced and have some unique new features that make it better.
To answer the question of why is the iphone 4 so much better than the iphone 3GS is:
-The Iphone 4 has a new slimmer model.
-The Iphone 4 has face time video calling, the Iphone 3GS does not have this feature.
-The Iphone 4 has higher-resolution retina display.
-The Iphone 4's camera has 5 megapixels as opposed to the Iphone 3GS's 3 megapixels.
-The Iphone 4 also has a camera at the front of the phone.
-The Iphone 4 has HD video recording.
To answer the question of why is the iphone 4 so much better than the iphone 3GS is:
-The Iphone 4 has a new slimmer model.
-The Iphone 4 has face time video calling, the Iphone 3GS does not have this feature.
-The Iphone 4 has higher-resolution retina display.
-The Iphone 4's camera has 5 megapixels as opposed to the Iphone 3GS's 3 megapixels.
-The Iphone 4 also has a camera at the front of the phone.
-The Iphone 4 has HD video recording.
As of right now, I am wondering if I should upgrade to the Iphone 4...but do I really need all these new features when the phone I have is sufficient enough for my normal day-to-day usage? Hmmmmmm....
Iphone 3GS
Iphone 4
Tuesday, March 15, 2011
Hp creating new lap tops that are appealing to women
This is the latest design hp has come up with. It is targeted towards women. The name itself describes that this is truly designed for women. It has a big button that changes the screen to a mirror and has an on-nail printing device. Make up in a lap top... WOW! haha
The new sleek, pink design makes it very appealing to women. I think they will be successful with this new creation. I would even be interested in this purchase!!!
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